T-series Vs pewdipie war
The war between T Series and Pewdiepie for YouTube's most followed channel got ugly on Friday after a hacker caused office printers worldwide to spew out a message asking everyone to subscribe to the Swedish YouTuber's channel.
Many took to Twitter to report that their printers have been hacked.
Everyone received the following message: “PewDiePie is in trouble and he needs your help to defeat T-Series”.
The printout then goes on to explain what's happening and “what to do” to help Pewdiepie win.
After some time, a person going by the Twitter username “TheHackerGiraffe” claimed responsibility for it. In a series of Tweets, the person explained how the hack was pulled off, later adding that our printers are unprotected.
For the uninformed, our Indian record label T-Series and PewDiePie are battling it out on YouTube for the crown of most-subscribed or followed channel.
One-man Swedish YouTuber PewDiePie, known for his game commentary and pranks, held the mantle for a few years now. And he's not keen to lose out so soon, employing every tactic possible to stop to T Series' meteoric rise.
T Series has been on the music scene since the 1980s and is a household name in India. It has several popular artists to its credit.
It launched on YouTube in 2011, which now accounts for nearly 25 per cent of its sales – about $100 million.
Many have compared its meteoric rise to Vevo's growth on YouTube. T Series's subscribers shot from some 30 million earlier this year to over 72 million, propelled by India's game-changing mobile and data service penetration.
The gap between the two channels is narrowing. As of filing this copy, T Series was mere 1.13 lakh subscribers behind.
Given T Series reach and the popularity of artists featured on the channel, it could well be a child's game for the Indian record label.
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